just a meaning that you attribute to it

The title of Bernadette Anzengruber's video performance addresses its viewers: just a meaning that you attribute to it is its name, and indeed, everyone must deal with their own ideas and suspicions from the very beginning. Are the young woman's breasts real, or are those fakes under the performer's white T-shirt?
While her breasts appear shapely at first, the artist then deforms them with increasingly wild hopping and jumping around. At some point it turns out that the reason for this obviously strenuous activity is, rather than displaying her charms, shaking off or otherwise getting rid of her breasts, which take on a more and more unnatural shape.
But before she succeeds, the audience is forced to spend ten long minutes with her and listen to a number of observations colored by personal ideas.
However, the categories artificial and natural play a subordinate role in them. The main theme is the artist's struggle with her body, which has been adapted to a fetishized, possibly more exhilarating form inspired by wet T-shirt contests.
Then the contests' rules are turned around, and water is used not to make her breasts more visible, but as a means of literally destroying the dream of a physical ideal as presented by the mass media.
The artist's work with her body obviously serves to ease her burden, and even as a viewer one has a sense of liberation at the end of the performance. Both the effect images propagated by mass media have on awareness of the body and also the physical, psychological and critical work behind her reflection on the image of the female body, which has been screwed up by the mass media, are demonstrated.
(Christa Benzer)

Translation: Steve Wilder